Trend Setting in Hot Springs with CARMLS....

the Kennedy Crew ~ — Thu, 01 Jul 2010 04:36:00 GMT

..... Will the other Firms Copy Us?

Back in April of this year, we announced the news about our added service with First Choice Realty offering a huge benefit for our sellers! In case you missed it, we thought we would re-post the news. We're still so excited about this added benefit for our clients now with First Choice Realty!!!

First Choice Realty has joined “CARMLS” – the Cooperative Arkansas Realtors Multiple Listing Service. You’re probably wondering “what does that mean to me”? It means that we have have broadened our marketing plan for our sellers by increasing the exposure to our sellers’ properties by at least 10 times thru this system. This gives our sellers a huge advantage over the competition homes on the market that are listed with other firms in the area. Our sellers’ properties will now be marketed to about 3,500 Realtors throughout the state of Arkansas versus only about 350 Realtors in the city of Hot Springs with our Hot Springs MLS. Then if you think about how many clients each Realtor has, we may have actually increased the marketing of our sellers’ properties by much more than 10 times!

In keeping with the philosophy of placing our clients first, First Choice Realty realizes that limiting the marketing services for our sellers’ properties to only the Hot Springs Realtors thru the Hot Springs MLS is a trend of the past. In 2009, the Hot Springs MLS data reported that almost $13 million in residential sales in the Hot Springs area were sold by “non-mls residents” – or Realtors who hold Arkansas real estate licenses and are not members of the Hot Springs MLS.

While CARMLS has been a hot topic among the Hot Springs Realtors recently, we have found that many of the other real estate firms in the area have mixed feelings opposing it. Our beliefs lean strongly in favor of CARMLS, as we believe it is a huge benefit for our clients. In fact, we felt so strongly in favor that it was a key factor which prompted our recent move to First Choice Realty.

In addition, you will now be able to list property in another area of Arkansas with us at First Choice Realty and we will be able to market your property to the full state of Arkansas, and the same goes for purchasing homes in other areas of the state.

We’re really excited about this new service for our clients. If you are thinking about selling your home and would like to know more, we would be glad to visit with you and share all the details.

Websites Hits are UP! This Could be a Good Sign of Things to Come!

the Kennedy Crew ~ — Tue, 27 Jan 2009 20:24:00 GMT

Website hits are up! The Kennedy Team's website, www.BestofHotSprings.com expects more than a 33% increase in site hits by the end of January. Historically, this website averages 35,000 hits per month. As of today, with one week remaining in the month, 42,500 hits have been calculated with an average of 1,635 hit per day! That's 470 more hits per day than the usual 1,166! If this increase in web activity continues, and it is expected that it will, The Kennedy Team should have 52,300 hits by the end of January 2009. What a great way to begin the New Year!

The Broker at the main office at Trademark Real Estate, Inc. also reports a swell in activity with increased showings on all of the office listings.

I asked Paulia Kennedy, real estate marketing guru, if she was advertising her listings any differently. Paulia's reply was, "I recently changed our print ads and focused on a professionally designed general print ad in the homes magazines which is different from the other agents' ads showing just little pictures of houses."

Paulia continued to explain, "Another reason for good hits on the site has been the attention paid to our holiday gifts that we sent out in December. We received lots of thank you's along with good referrals." The gift that keeps on giving!

Paulia and the Kennedy Team have a number of new listings this month. I've been posting virtual tours nearly every week. As a result, there are many more Kennedy Team lawn signs out there as well. Paulia said, "We're also getting more people say they see our signs everywhere... (and we've got more signs out there now)."

Along with these results Paulia is confident that the market is changing for the better. She has seen an increase in buyer confidence, and the Kennedy Team is preparing for a booming real estate market in 2009!

Janine Gregor
Virtual Assistant to Paulia Kennedy

What's New in Hot Springs, Arkansas : Industry

Trend Setting in Hot Springs with CARMLS....

Websites Hits are UP! This Could be a Good Sign of Things to Come!